Digital Content Strategist
- Kategori: Advertising - Public Relations
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- Lokasi: Bandung, Jawa Barat
- Jenis Pekerjaan: Full-time
- Gaji: Rp. Nego
- Nama Perusahaan: PT Geek Hunter International
Deskripsi Pekerjaan
Manage the Product launches campaign, go-to-market strategies, and ensure that User Acquisition, Buyer and User retention performance reach the business plan objectives
Research on consumer and digital media trends, industry landscape, and analyze audience behavior online through digital platforms
Collaborate and coordinate with various internal teams on campaigns, ensuring messaging and customer journeys across paid and owned media align with the overall strategy
Work closely with Public Relations in translating strategies into executable digital media plans - identify creative solutions and hacks, check for feasibility of ideas etc
Craft digital communications plans for all across all digital channels - video, display, search, social, affiliate marketing and CRM
Provide high-level post-campaign reports to marketing teams, providing the most important insights, clear recommendations and next steps
Design various content material for all owned digital channels such as Instagram, Facebook, LinkedIn, and Twitter
Persyaratan
Experience at least 2 years as Strategist in digital marketing, with a focus on strategy or communications planning from a media agency or brand
Bachelor’s Degree in Communications, Media or relevant field - however, specific and relevant work experience is more important
Ability to translate complex digital marketing jargon to any stakeholder with varied backgrounds
Solid working / hands-on knowledge of advertising technology platforms would be a huge plus
Creative and also highly analytical and enjoys looking at data and results
Experience in developing integrated marketing campaigns for product launching or go to market strategies
Ability to speak and write in English fluently and idiomatically
Interested in analyzing products, consumer insights, and market dynamics
Able to use graphic design tools such as Adobe Photoshop, Adobe Illustrator, Corel Draw
Have good senses in creating visual design
Lowongan Kerja Lainnya
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