Head of Marketing (Financial Services)
- Kategori: Sales - Marketing
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- Lokasi: Jakarta Barat, Jakarta
- Jenis Pekerjaan: Full-time
- Gaji: Rp. Nego
- Nama Perusahaan: PT Traveloka Indonesia
Deskripsi Pekerjaan
Create vision and long term strategy for Financial Service marketing in order to achieve business goals.
Provide overall guidance on adaptive strategy to respond towards movement in the market; Set the standard to influence the market as necessary
Takes responsibility for creating and maintaining product and business product and positioning with the goal to become the market leaders of each product category.
Lead the effort of knowing our customer and their behavior through systematic and periodic marketing/ customer research initiatives.
Cascade marketing strategy and provide direction and guidance in product marketing, channel marketing initiatives.
Form and maintain relationships with key internal and external stakeholders to ensure buy-in and cooperation with marketing initiatives.
Collaborate with the partnership team for joint marketing collaboration with other merchants/brands.
Create/ establish necessary processes and systems in order to effectively roll out marketing initiatives, including working with product, data, and engineering to build efficient marketing technology tools and processes..
Manage and control overall marketing budget and its distribution to various products and campaigns.
Act as arbitrator and final decision maker for marketing discussion/ argument/ alternative and give a rationale and easy to accept explanation of the taken decision.
Drive execution of marketing strategy and initiatives to reach set targets, and take accountability for the Financial Services marketing outcome and target achievements.
Manage resources and performance within the marketing function in terms of designing the organization structure and defining the key capabilities required, selection of talents, and development of the team
Persyaratan
Minimum 12 -15 years of similar experiences, exp in leading a marketing organization with proven track record of business results;
Experience in leading company wide marketing initiatives in financial products is a must;
Excellent quantitative, qualitative, analytical and critical thinking skills;
Excellent communication and presentation skills, with the ability to explain complex matters in a concise and meaningful way;
Flexible, comfort with ambiguity and dynamically shifting priorities, deadlines, and demands;
Experience in working in a fast-paced, deadline driven environment with limited resources;
Strong work ethic (takes ownership), self-motivated and quick-study mentality; able to multi-task and manage own workload with limited supervision;
Passionate about customers and deliver great communication to users;
Methodical, data oriented and highly organized;
Strategic, visionary but also excellent in execution
Lowongan Kerja Lainnya
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Digital Marketing
Create a Marketing Campaign Make a campaign report Discuss social media campaigns Select and set Hot Sale and Limited Deal Products Make, set and spread a notification email Contact and take care of the order box to the vendor Create and spread promo...
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PRODUCT MARKETING
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MARKETING OFFICER
Menjual produk dan memberikan service yang terbaik terhadap customer Mempersiapkan rencana kerja yang spesifik untuk peningkatan sales Menjaga dan membina hubungan baik dengan customer.