Head of Marketing

Deskripsi Pekerjaan

Designing, planning, and executing effective marketing strategy in line with the plan & determining and implementing metrics to measure marketing plan effectiveness
Take on full responsibility for driving analysis data to bring challenging ideas and marketing plans that drive brand, product, and business objectives.
Identify industry trends and insights for inputs to drive efficacy of marketing activities (content development and optimization, advertising, etc.)
Keep on the line with the latest trends and changes in growth hacking and digital marketing
Work with Revenue, Tech, Product and Finance teams to ensure that marketing technology (internal or third-party) meets the unique needs of the business
Enhance the Marketing (Brand) team to create engaging marketing that is both effective and further affecting customer’s love for the Bobobox brand
Use measurement, tracking, and management platforms to produce analytical insights and manage end-to-end marketing department’s operations
Provide thought leadership to help identify new opportunities and other emerging platforms
Partner with other Leadership Team members to ensure alignment between business goals, resourcing, and budgets
Engage with the Management to represent resource needs and performance for Marketing Department

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Persyaratan

Bachelor Degree in Marketing, or MBA and/or proven of minimum 10 years of related experience
10+ years Marketing, and/or Product experience on a national or regional scale
Have strong data analytics skills to understand the pain points, requirements and predict future behaviors of customers through a data-driven marketing approach.
A clear understanding of both owned and paid marketing best-practices (including email, referrals, push notification, SEM, and display marketing)
Experience with the highly quantitative and analytics-driven environment, working with complex datasets to understand performance and drive optimization strategies
Demonstrated track record of managing a sizeable budget, driving financial performance, and attaining measurable results through projects with clear ROI
Demonstrated success in driving complex projects within cross-functional teams including Marketing, Product, Brand, Sales/Revenue, CRM, and Tech
Demonstrated strong business judgment and decision-making skills along with clear ability to identify, prioritize, and articulate highest impact initiatives.
Maturity, roll-up sleeves mindset, and people development enthusiast



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Lowongan Kerja Head of Marketing | Lowongan Kerja PT Bobobox Mitra Indonesia | Lowongan Kerja Bandung

Loker Head of Marketing | Loker PT Bobobox Mitra Indonesia | Gaji PT Bobobox Mitra Indonesia | Loker Bandung
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